CP Wool and Carlisle gear up to launch premium NZ wool carpet in America

Posted on Posted in All, Company, General, Newsletter, Wool

North Americans will be able to enjoy Carrfields Primary Wool (CP Wool)’s premium New Zealand wool carpets and rugs in their homes in just a few months, following the US re-launch of the Just Shorn® brand on May 18.

US-based luxury flooring specialist Carlisle Wide Plank Floors will distribute the Just Shorn® range through its six strategically placed showrooms across America following the launch, as a key component of its new soft surface division. Just Shorn®, which is owned by CP Wool’s wholly-owned subsidiary Wool Marketing Enterprises (WME), is a range of premium carpets and rugs made and spun in New Zealand with 100% NZ wool. CP Wool has recently revamped the Just Shorn® brand to position premium New Zealand wool carpet to North American customers as a beautiful, natural, durable and sustainable option for soft flooring.

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