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Feb 2020
Exclusive dealer for Novag in Australia and New Zealand

Appointment of Carrfields Machinery as exclusive dealer for Australia and New Zealand

Carrfields Machinery, based in Canterbury and Carrfields Pty Ltd based in Melbourne have now become the exclusive distributors for Novag no-tillage low-disturbance seed drills (manufactured In France) for New Zealand and Australia including sales, parts and servicing. Carrfields hallmark is a superior after-sales service and backup along with a focus on innovation, to provide the technical knowledge and necessary support to create customer confidence. Both companies and their field staff are particularly well trained in dealing with
high end technology.

General Manager - Regenerative Agriculture for Carrfields Machinery, Guy Fordham, says that potential Novag purchasers will engage with a fully resourced, well-known and respected farm machinery distributor with branches within New Zealand and in Melbourne, meeting both local, regional and national requirements. In a changing world, where the environment continues to be put under pressure, and there is a need to manage the demands of shifting regulations, it is even more important to challenge the norm and look for improved ways of adding value to agricultural production. Carrfields continues to secure leading edge products and technologies with the necessary information and services that make farmers more efficient and productive whilst conforming with legislation requirements.

Based in Fressines, South West France, Novag manufactures seed drills that feature low-disturbance T-ForcePlus openers and IntelliForcePlus automated electro-hydraulic control systems. These drills provide farmers with the opportunity to reduce costs, regenerate soils and increase yield reliability.

Novag Founder, Ramzi Frikha predicts a bright future. “We’re delighted to join a successful national operation that is 100% New Zealand owned and operated by the Carr family.”

Guy Fordham, heading the development of Novag in both countries will be assisted by Bill Ritchie. Bill joins the team with a lifetime of experience in no-tillage technologies and will assist Guy in the distribution, sales, service and parts for both countries.


Guy Fordham, General Manager - Regenerative Agriculture
+61 428 728 002,

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